Chapter 311: Collaborating with Netflix and Seeking the Skin of a Tiger
Cheng Cheng sat in the judging panel, commenting on the masked singers and interacting with other members of the guessing panel until the live broadcast night ended successfully and the second season's Masked Singer King was decided. Only then did he and Jiang Nan leave the scene.
The next day, major media outlets reported extensively:
"The Masked Singer Season 2 has come to a successful conclusion. Cheng Cheng and Li Huowang appeared, giving the audience enough surprises and setting off the first climax of the whole show!"
"'The Prince Works in the Fields' wins four consecutive victories and wins the second season of the King of Singers. His identity is revealed. Cheng Cheng personally presents the award. Two generations of Kings of Singers have an epic meeting."
"Under the mask is still a mask, Cheng Cheng opened the show, and the "leader of the show" sang "Maluo" and brought the atmosphere to the peak in minutes! "
"The King Returns, Cheng Cheng Reappears on the King of Masked Singer Live, Under the Halo of the Superstar, the Light of Many Singers Dims"
Weibo, Zhihu, Bilibili, and Tik Tok are all filled with information about the King of Masked Singer. It is overwhelming and in full swing, especially Sung Cheng's song "Maluo" which made everyone laugh!
“It took me a minute to listen to the song live before I realized there was something wrong with it!”
“(Intoxicated)(Hesitant)(Confused)(See the lyrics)(Return to one’s ancestors)(Climb up Mount Emei overnight)(Snatch tourists’ bags)(Smile in the grave)”
"If you don't understand the meaning of the song when you first hear it, you will be like a monkey in a tree when you hear it again."
"I was listening to the live broadcast while writing the report. I started: "Oh, what a romantic and retro song!" Later (after hearing "Da Bi Dou"), I thought: ??? Is it my hearing loss again??? (I looked at the TV and saw the lyrics subtitles)..."
"At first I thought it was some ancient style song composed by Cheng Cheng, until I heard it. I thought I heard it. I wasn't sure, so I checked it out. It really was!"
"If the Six-Eared Macaque had heard this song at that time, there would be no real and fake Monkey King!"
“I’m a programmer, typing away at work, until I hear this from my headphones:
Be a coder.
Be a sober programmer.
If you recognize that you are not enough,
Then I can only pass the password privately.
Look at the programmers and laugh at the programmers.
Thinking that the boss didn't pay my salary again,
I am worse off than a monkey."
"I laughed and cried."
"Everyone wants to be the Monkey King, but most people can only be an ordinary horse..."
"It's so funny, it really fits our Frog Brother's mental state~"
"The funniest part was that after singing 'Mobile Cloud Disk 99', I asked Cheng Cheng for advice, but Cheng Cheng just called me. It was a question, not a please! I really admire Cheng Cheng's brain circuit, what a crazy person/covering his face."
Overnight, the song "Maluo" became a huge hit, and the word "Maluo" also became a new online hot topic, sweeping the entire Chinese Internet.
Driven by the creative enthusiasm of the general public, countless popular words, hot memes and emoticons have emerged.
For example, 'She likes the Monkey King, but you are just a Maluo on the Flower-Fruit Mountain', 'A Maluo's life is also a life', 'It's time to go to bed, because you will be another Maluo tomorrow morning', 'There is no light in Maluo's eyes', 'Why did the gorillas stop evolving? Because if they continue to evolve, they will have to go to work', etc.
Many people also changed their avatars and nicknames to "Maluo".
The 'malo' culture is rising rapidly.
At the same time, with the blessing of Cheng Cheng's traffic, last night's King of Masked Singer live broadcast was also a big hit. All the masked singers who unveiled their masks have gained a boost in status, especially the 'Prince Who Personally Goes to the Fields to Work'. He was just a third-tier singer before, but after the unveiling, his status was directly upgraded to the first-tier. Countless cooperation invitations and endorsement opportunities poured in, making many singers who did not participate in King of Masked Singer envious.
Eleven o'clock in the morning.
The ratings for the final episode of "The Masked Singer Season 2" have been updated.
The public was amazed by the data, and the industry was shocked!
The final episode of "King of Masked Singer Season 5.51" ended with an average audience rating of %!!!
This was a small but significant increase from the season one finale, which averaged 5.42%.
At the same time, the peak ratings of this episode reached 5.94%, breaking the peak ratings record of 5.81% in the first season and surpassing its own record.
Throughout this season, the performance of "King of Masked Singer" has been even more brilliant. It has topped the Lemon Video variety show popularity ranking for 43 consecutive days, with new members increasing by 1% compared to the previous season and member income reaching 30 times that of the same period last year. It has accumulated 1.4 hot searches on the entire network and 1303 hot searches on Weibo.
"The Masked Singer Season 2" not only continues the glory of its predecessor, but also achieves self-transcendence.
Everyone knows how difficult this is!
This achievement is inseparable from the efforts of the program team, the wonderful performances of every participating singer, Cheng Cheng's lyrics and composition, and Cheng Cheng's appearance on the final live broadcast night.
But the more fundamental reason is that the second season of "King of Masked Singer" maintained its original intention, giving every masked singer an equal opportunity to compete and not being held hostage by capital.
If the first season of "King of Masked Singer" is a unique work in the history of domestic variety shows, and is unique to Scorpion Shit, then the success of the second season of "King of Masked Singer" represents a greater possibility and represents the success of this model!
People in the industry can see clearly that the show "Masked Singer" has completely surpassed "The Singer" and "Infinite Voices" and has become the most valuable program in the Chinese music scene.
It not only demonstrates extraordinary star-making ability in discovering and cultivating new music stars, but also achieves value far exceeding similar programs in enhancing singers' popularity and deepening their artistic influence.
At this point, the show "King of Masked Singer" is complete!
It has become the ace program and ace IP of Fu Hai TV Station and Shinhwa Company!
Fuhai Television.
Huo Xiwen's mouth opened wide, and he smiled like a child in his fifties or sixties.
His confidence swelled:
The ambition to become the first channel under CCTV now seems not so difficult to achieve.
As is often the case in this world, one family is happy while several others are sad.
When Fu Hai TV station was immersed in the joy of success.
Wushan TV Station and Xiangjiang TV Station were in a difficult situation. They all felt bitter and under great pressure.
Once upon a time, they were also the kings of the music variety show industry. One had produced "Infinite Voice" and the other had produced "The Singer". They never took Fuhai TV Station seriously, but now, Fuhai TV Station seems to have surpassed them.
How can they endure this?
In particular, netizens often compare them with Fuhai TV, which makes the two TV stations feel an unprecedented sense of urgency:
If this continues, the position of the first channel under CCTV will really be handed over to others.
-
In the hotel, Cheng Cheng and Jiang Nan hugged each other.
Last night, the two men fought all night long. Cheng Cheng dressed up as Maluo and Jiang Nan dressed up as Tathagata. They fought for five hundred rounds. In the end, Cheng Cheng's Maluo was superior and knocked Tathagata off the lotus platform.
At this time, Jiang Nan's mouth was slightly open, he was breathing, lying on Cheng Cheng, still sleeping soundly.
Cheng Cheng put his arm around her waist and checked the system panel. The song "Mala" he sang last night directly brought him more than 100,000 points.
This amount of points is still very considerable. As long as there are fifty more such occasions, he will be able to accumulate 1000 points and upgrade the system.
Upgrading the system has been what he has been committed to since his rebirth. Not long after, Jiang Nan also woke up.
Seeing Cheng Cheng had already opened his eyes, she took the initiative to give him a deep good morning kiss, smacked his lips, and asked:
"Orange, when did you wake up?"
Cheng Cheng tucked her hair behind her ears and said:
"I just woke up too. Do you want to sleep? Go ahead. We have nothing to do today anyway. We can stay in the room all day."
Jiang Nan shook his head, rested his head on Cheng Cheng's neck, and fluttered for a while. He found a comfortable position and sighed with satisfaction:
"No, I have a variety show to participate in the evening, so I have to leave in the afternoon. But there is still time now, let me hug you~~~"
Cheng Cheng was a little distracted because his good brother was pressed against him. Cheng Cheng asked absentmindedly while he started:
"What show is on?"
Jiang Nan hummed sensitively, gradually becoming familiar with Cheng Cheng's rhythm, and replied: "It's a program imitating the Peninsula talent show, and I'm a dance instructor."
"Oh~", Cheng Cheng rubbed Ah Ruo, "How many episodes, how long will it take to finish recording?"
Jiang Nan hugged Cheng Cheng even tighter, restraining his body's impulse:
"One month."
"One month? One month is almost enough. After one month, don't accept any notices. Wait for me to call you to film." Cheng Cheng sat up.
Jiang Nan let Cheng Cheng do what he wanted and asked, "Is the filming of Resident Evil finally going to start?"
Cheng Cheng leaned down:
"It will open in a month at the latest."
Jiang Nan endured the pain, tears in his eyes: "Then should I make any preparations?"
Cheng Cheng:
"No, I'll do it~"
-
In the afternoon, Jiang Nan flew to Shanghai to participate in the show, and Cheng Cheng returned to the company and met with people from Netflix.
In fact, Netflix has always had great ambitions. As the world's largest streaming platform, it has always been committed to pushing itself in front of every user in the world.
The globalization strategy has always been the direction it has adhered to, attracting audiences from different countries and regions to become its audience through localization strategies (such as subtitle translation, dubbing services, integration of cultural elements, etc.).
Among them, Asian countries, as densely populated and economically developed regions, have always been its targets.
And the work it does is also effective.
Korean dramas, in particular, have become one of Netflix's labels, and have been promoted to the world by Netflix.
But, Gul'dan, at what cost?
The price is that Korean dramas have been sucked clean by Netflix.
The directors and actors that Peninsula has cultivated over the years have all been snatched away by Netflix at high prices. Just like when a large number of directors and actors from Yingdao went north to the mainland to film, Yingdao movies were doomed to decline.
Netflix has captured all the outstanding talents of Peninsula and also occupied the advantage of broadcasting platform, which is equivalent to controlling the Peninsula film and television industry.
In the future, Peninsula movies and TV series will most likely be shown as Peninsula directors shooting with Peninsula actors acting out scripts written by Serbians. Peninsula audiences will watch these works on Netflix and promote them on Peninsula social platforms.
It can be said that the skin of Peninsula's film and television dramas is still Peninsula's, but the inner plot, culture, values, etc. are all Serbian.
This means that Serbia has completely replaced the culture, values, etc. of the peninsula from the root.
The people of the Peninsula are just puppets and have become promoters of Serbian culture.
Next, this blessing will be the turn of Japan, but by then Japan will be left with nothing left after the network is gone.
Tianxia is the only survivor.
Firstly, Tianxia Market has a firewall and Netflix cannot enter.
Secondly, the pay of domestic actors is five times higher than that of Japanese and Korean TV stations, so Netflix cannot afford to hire them even if it wants to. It has to be said that this is a hell of a joke. It prevents cultural invasion in another way.
Don't think this is alarmist. Just go and watch the Netflix version of The Three-Body Problem and you will know. Netflix is just making a fool of itself for a little while. In essence, they are making The Three-Body Problem their own, a kind of alternative usurpation of the magpie's nest.
From now on, when the Western world talks about "The Three-Body Problem", they are referring to Netflix's "The Three-Body Problem" rather than our "The Three-Body Problem".
Therefore, Netflix executives were very pleased with the proactive approach from Mythology.
Especially since Cheng Cheng is the most prestigious director in East Asia, he perfectly meets their requirements.
With this cooperation with Cheng Cheng, they have a window to enter the Tianxia market and attract more Tianxia users.
In the Shinhwa Company's reception room, a foreigner stood up, shook hands with Cheng Cheng enthusiastically, and said with a smile:
“Success, this cooperation will be a very good start. We at Netflix have been committed to finding and promoting excellent film and television works around the world. We firmly believe that working with outstanding directors and actors from different countries can collide with unprecedented creative sparks. I believe that our cooperation will be fruitful, and I wish us a happy cooperation!”
Cheng Cheng nodded and responded:
“It’s a pleasure to work with you. We will have countless opportunities for cooperation in the future.”
The foreign face responded with a smile:
"Hahahaha, right, right, okay, you're right, of course we will have countless opportunities for cooperation."
Afterwards, Cheng Cheng and Li Zhuo sent the Netflix people downstairs and watched them leave in a car.
After they left, Li Zhuo stood beside Cheng Cheng and frowned:
"Boss Cheng, Netflix's offer is so good. We haven't even finished the special effects yet, but they've already given us such a high price. They're not going to blow it up, are they? What do they mean by that? Are they really that optimistic about us?"
Cheng Cheng looked at the direction where the people from Netfly left and said:
"Of course there are bombs, but they are not only targeting me, but also the entire Tianxia market. This is called buying a horse bone with a lot of money, but they are wrong in one aspect."
Li Zhuo asked: "What did they think wrong?"
Cheng Cheng said:
"The exploitation is mutual. They want to use me as a gateway to enter the Tianxia market, and I also want to use them as a gateway to enter the global market. They think I know nothing, but in fact, I already know that I am courting disaster. At that time, it will depend on who has the better skills. Will I be unable to leave Netflix, or will Netflix eventually become like me?"
Li Zhuofang's heart trembled:
She likes this kind of domineering nature in Cheng Cheng.
(End of this chapter)