Chapter 329 Buy a Robot and Get a Jetta for Free

Chapter 329 Buy a Robot and Get a Jetta for Free

German industry was once mythologized at the University of Tokyo, but in recent years this myth has been dispelled, and the story of the oil paper bag on the sewer pipe has also spread from readers' minds to story clubs.

Even the generation that believed in this the most no longer has faith in German brands.

In the past, the rise of German industry relied on the market size brought about by globalization, cheap labor in Eastern Europe, and cheap energy in Russia.

These elements together constitute the glorious history of German industry after World War II.

Volkswagen is the crown of German industry. It has always shared the world's major automobile markets with Toyota and is the absolute overlord of the global automobile industry.

But the original basis of rule is about to be destroyed. Cheap energy no longer exists, the global market is shrinking, and the advantage of cheap labor is decreasing.

Cheap energy is self-defeating. Nuclear energy cannot be used because of environmental concerns, and natural gas cannot be used because it comes from Russia. Cheap solar energy coming from the University of Tokyo is even worse.

The globalized market has been greatly affected by the increasing prevalence of localized trade protectionism in various countries.

The advantage of cheap labor exists, but as factories become more intelligent, the cost advantage of cheap labor is no longer obvious. A large group of engineers and a stable supply of water and electricity are more important than cheap labor.

When Europe collectively chooses to hook up with Tokyo and tries to hand over some non-advantageous industries to Tokyo in exchange for Tokyo's cheap and high-quality products, it is not surprising that Volkswagen takes advantage of this favorable situation to increase its bet on Tokyo.

Being able to cooperate with Guangjia Aerospace is a good choice for Volkswagen. Before, Xiaopeng's autonomous driving technology was coveted by the public, not to mention the large amount of exclusive technology reserves held by Guangjia Aerospace.

While other companies are still making preliminary preparations around HBM, Volkswagen, through its cooperation with Guangjia Aerospace, is able to be the first to launch driverless robots in the European market. Simply placing them in stores can create the most intuitive advertising effect.

Not to mention the advertising effect that continues to spread on social media every time a robot is sold.

“As we all know, Guangjia Aerospace is a world-renowned technology giant with amazing achievements in many fields.

Wright's achievements in science and technology are difficult to describe in words. We are very honored to have established a global exclusive in-depth cooperative relationship with Guangjia Aerospace.

Volkswagen has profound technical reserves in the automotive field. As the introducer of HBM technology, it will definitely bring enough surprises to the global market.

I can tell you in advance that the robot that Dr. Wright used when he received the award in Stockholm, Sweden, has been provided to the public for testing.

After being transformed by our engineers, it is now being tested as an unmanned robot in the Kasum area of ​​Sweden, and its learning speed is amazing.

The advantages of HBM's artificial intelligence technology in the field of autonomous driving are very obvious. The factors that originally needed to be considered have been reduced from many to two. The advantages brought by this make us full of confidence in Volkswagen's future promotion of autonomous driving.

I think that as early as this year, you will be able to see HBM's autonomous driving robots being launched in the European market." Obermu's face was flushed, and he was obviously very excited.

Volkswagen is not the only company around the world that wants to reach such a cooperative relationship with Light Armor Aerospace. Mercedes-Benz, BMW, Renault, etc. have all come to the table, hoping to reach a cooperation with Light Armor Aerospace.

Even Ford and General Motors from America have come to discuss cooperation and tried to cooperate with Guangjia Aerospace.

In the end, Volkswagen came out on top. In Blume's opinion, this was a commendable achievement for Volkswagen in these dark years.

There was a joke within Volkswagen that it was the classic Jetta model that helped them win the competition.

After Volkswagen's driverless robot was released, an executive suggested giving consumers a Jetta as a hidden surprise when they bought the robot.

For those who can afford driverless robots, such Easter eggs are enough to make them smile.

This proposal was unanimously agreed by other executives, which indirectly increased Jetta's sales and provided the best advertising for Jetta.

Before the change, you drove a Jetta and people thought you were a blue-collar worker. Now that you drive a Jetta, people may wonder how much you are worth.

Don’t think that Europe doesn’t like to show off. As the birthplace of luxury goods and the location of industry standards, their way of showing off is not as straightforward as that of the rich in Dongda University.

Buy a robot and get a Jetta for free, which will take you to experience the cyberpunk beauty of robot autonomous driving. Volkswagen executives can imagine the sensational effect such a marketing strategy will bring.

“Volkswagen is a respected giant in the automotive industry and an undoubted predecessor in the manufacturing field. We are also very happy to cooperate with the Volkswagen Group. This cooperation can bring great help to the new Space.

What we lack most is experience in car manufacturing.

The factory jointly established by Space and Volkswagen will use the most advanced technology and will be the most advanced automobile factory in the world. "During the interview session after the press conference, the reporters were obviously more interested in Lin Jia.

Volkswagen's CEO can be replaced at any time, and if he does not do his job well, he will step down. There is no shortage of interview opportunities for these European media.

But it is not so easy to interview Lin Jiake. It is difficult for local media from the University of Tokyo to interview him, let alone foreign media.

It can be said that many European media present here are here just for Lin Jia.

"Ms. Lin, will Mr. Wright personally design Space? Will the Autobot at the Nobel Prize ceremony in Sweden become a regular model like the Tesla X?"

Shortly after the Nobel Prize ceremony, Musk announced on Twitter that Tesla X was officially on sale. The specific price of the transformable Tesla X has not yet been announced, only a rough price range of around $20 has been given, which has already caused a strong response in the market.

According to data released globally by Tesla, it has received more than 20,000 orders in the North American market.

The success of Tesla X has made many car manufacturers eager to make a move, and what everyone is most concerned about is Space.

"The first Space model was designed by Wright, and it is special enough to surprise everyone.

As for whether to make Autobots, since Space's main market in the early stage is still in Dongda, Autobots belong to a relatively vague area in Dongda's automobile licensing, and the regulatory authorities have not yet relaxed the licensing.

So we have no plans at this time.”

Dongda has always been relatively conservative regarding cars with special structures.

Car crashes into people happen all the time. If cars could transform into robots, the lethality would be several times greater. For Todai, this instability is the primary consideration for them not to relax restrictions.

After the Tesla X became popular, many new energy manufacturers in the East were eager to develop similar models, but they were finally stuck at the regulatory level.

"Ms. Lin, regarding HBM, there has been a widespread voice in Europe that believes this is a conspiracy by Light Armor Aerospace, which wants to eliminate jobs belonging to humans and eliminate the value of human survival. What do you think of this?"

The saying "the head follows the buttocks" is true. If HBM comes from Europe, then this technology is the light of Europe. If it comes from America, then this is Zenith Star Technology. But it comes from Dongda University, and the security risks behind it are worrying. "The emergence of cars replaced the jobs of coachmen, but the coachmen would not attribute the cause to Mr. Ford. Technology is neutral, and we cannot predict the future."

After the press conference, Lin Jia felt exhausted both physically and mentally. Most of the European media had bad intentions and asked very tricky questions.

Fortunately, this press conference had been communicated in advance, and the answers to the questions had been thought out in advance, so there was limited room for on-the-spot performance.

After the press conference, there was a warm response online, and Chinese netizens were happy to see the University of Tokyo’s advanced technology making a comeback in Europe.

Even though the University of Tokyo has stood up, the influence of its past historical evolution still exists. The fact that videos of foreigners praising the University of Tokyo in various ways always have fans on the simplified Chinese Internet proves this point. People still need foreigners to provide emotional value.

It’s not enough if you say it’s good yourself. It’s only really good when foreigners say it’s good.

European netizens have different opinions. Some think that Volkswagen has fallen, while others think that Volkswagen can only survive by doing this. There are also many opinions that Todai has stolen their business.

Compared with the chaotic public opinion on the Internet, officials from all over the University of Tokyo were the fastest to act.

At the press conference, the Volkswagen-Space super factory with a total scale of 50 billion euros was definitely not inferior to Tesla's Shenhai super factory in terms of investment scale, employment provided, GDP growth, etc.

In order to compete for Tesla's super factory, major cities in Southeast University showed their unique capabilities.

Tesla's Gigafactory has already set an example, and everyone has seen the benefits it has brought to Shenhai in all aspects after it officially went into production. With such a good example, all cities that claim to have a chance to compete for this Gigafactory project do not want to give up this opportunity.

To be precise, Shenhai had some advantages. They knew about this project about a week in advance.

But the advantages end there.

Places such as Yangcheng, Shenhai, Gusu, Changzhou, Yudu, Jiangcheng and Hangzhou have all started moving.

Someone approached Chen Qingzhi to play the emotional card: "Old Chen, the higher-ups found me and asked me to find a way to get this project.

I'll be frank with you. Please include Yangcheng in your shortlist and come to Yangcheng more often. The conditions that Shenhai can offer will only make Yangcheng better, not worse."

Chen Qingzhi didn't receive many calls, mainly from his friends who had not yet retired.

Everyone keeps saying the same thing: for such a large project, we don't expect to succeed in one go, we just hope it can be one of the options.

With revenue from land sales plummeting today, the tax revenue generated by super factories like this one is also an astronomical figure.

"If feasible, we can sell Honda's newest factory in Yangcheng to Space at cost price. Then they can expand and renovate it on this basis, and the time saved will be at least measured in years."

In order to win this project, Yangcheng was willing to give up even its own company, Yangcheng Honda.

Chen Qingzhi naturally had no way to make a decision. He could only say that he would pass the news to Chen Yuanguang. Even if that was all, the person on the other end of the phone thanked him repeatedly and said that he would definitely treat him to a meal when he returned to Yangcheng.

"Mr. Lin, Hangzhou is your hometown, so we are sincere enough. If Space builds a factory in Hangzhou, we will give the best policies in terms of taxation, land, water, electricity, network, etc.

The entire Zhejiang Province will fully cooperate, and the media resources owned by Zhejiang Province will be fully tilted towards Space. If Space is not a luxury car, Space will become our first choice for official vehicles after it is officially launched on the market.

Of course, if the price is too high and the target is a luxury brand, we cannot provide this, but we can create a marketing environment on the Internet that is friendly enough to Space.

Make sure you don’t see any malicious negative comments about Space on social media.”

Each place tries to put the best terms it can offer on the negotiating table.

“It’s been torture these past few days. These places are too crazy. I’ve been seeing all kinds of gods every day.

Each of the eight immortals showed their magical powers, and this time we can see how fierce the enthusiasm of local governments in attracting investment is. "Lin Jia returned to Mianyang the day before New Year's Eve. He looked a little haggard, with a kind of cold beauty.

Chen Yuanguang patted her shoulder and said, "Didn't you expect this before?"

Before the press conference, Lin Jia joked about this when he talked to him on the phone at night, saying that high-end manufacturing led by Space and Volkswagen is a hot commodity for any city.

Lin Jia said with emotion: “I thought at the time that everyone must have assumed that Shen Hai was selected.

Guangjia Aerospace's headquarters is in Shenhai, and Space is also registered in Shenhai. I thought they were just trying to get it at most.

I didn’t expect that everyone’s enthusiasm was far beyond my imagination.

And they all offered very good conditions. To be honest, I was a little tempted.

Many conditions cannot be provided by Shenhai.

But the problem is that Shenhai’s advantages are also what they don’t have, so it’s hard to choose between them.”

Shenhai has too many unique advantages, including the logistics advantages brought by the port, the supply chain advantages brought by the automobile industry background, the talent advantages brought by the city itself, and so on.

Precisely because Shenhai has so many unique advantages, after the Guangjia Aerospace Headquarters settled in Shenhai, they were not so urgent about this matter.

The conditions offered by Shenhai are certainly generous, but they are not as earth-shattering as the ones offered by Tesla when it built a super factory in Shenhai.

"I've seen what you wrote in your email. If we have a few more rounds of discussions, Shenhai can also offer the conditions they can offer. It just depends on whether they want it or not," said Chen Yuanguang.

Lin Jia thought for a moment and said, "That's right. Before it's finalized, we have the initiative. If we want to talk, there's always a chance.

Do you remember the previous lunar cemetery project?"

Chen Yuanguang nodded and said, "Of course, my grandfather is still waiting to send it up. After the success of this launch, two lunar launch missions will be completed within this year.

If the first time goes well, I plan to send the old man up the second time."

Lin Jia said: "The potential customer base for this project far exceeded my expectations, and the number of pre-orders has exceeded 500."

(End of this chapter)