Chapter 253 "Heart Love" was broadcast and made a lot of money!

"What did you ask Mr. Yu for?"

After hanging up the phone, Fat Fan asked curiously.

"Don't ask about what's going on between gentlemen."

Of course, Fan Xiaopang couldn’t be told about the tiger bone matter, as it concerned a man’s face and dignity.

"Tsk, it's definitely not a good thing." Fatty Fan snorted, "Do you want to come again?"

Lin Yicheng: “…”

Fatty Fan glanced somewhere with his beautiful eyes and said, "Then go to sleep."

"Sleeping Su, just be quiet." Lin Yicheng said quickly.

"Don't worry, I'll hold you." Fat Fan nodded in agreement.

A few minutes later.

"What did you say just now?" Lin Yicheng said helplessly.

"Don't worry, I'll just give it a kiss and not let it in."

A few more minutes later.

"Don't worry..." As soon as Fat Fan opened his mouth, he was interrupted by Lin Yicheng.

"Don't say anything. I'm tired. Let's destroy it. Quickly."
-

When Lin Yicheng woke up the next day, Fan Xiaopang was no longer by his side.

She had a magazine interview this morning.

Lin Yicheng picked up his phone and checked it. It was almost noon.

As soon as I landed, I almost fell down.

Lin Yicheng grinned.

There is no one to tell the pain in my heart.

I just got dressed and was about to find something to eat.

The phone prompted that there was an incoming text message.

Lin Yicheng picked it up and took a look.

[Big Orange, I have very few classes this afternoon, so I will go home early. Can you come back early too? I didn’t finish it yesterday... (///‵///)——Love you Tiantian]

Lin Yicheng's calf was cramping and throbbing.

Can you not go?

No.

Never mind whether Jing Tian and Fan Xiaopang have formed some kind of tacit understanding or have any private connection.

We’ll talk about this later.

The matter has been exposed, and the most important thing now is how to make up for it.

Now I am just physically tired, but if I don’t settle things quickly, I will be mentally tired in the future.

A true warrior is one who dares to face the bleak life!
-

The kitchen is well stocked.

Fan Xiaopang is not short of money, so he prepares only the best and expensive ingredients.

Lin Yicheng first took a baby pigeon and stewed it in a casserole, adding some lotus seeds and wolfberries.

I made two simple dishes.

One is fried river shrimp with leeks.

One is scrambled eggs with leeks.

Food supplements are worse than medicine supplements.

After dinner, I took a nap and looked back at the blue.

Seeing that the time was almost up, Lin Yicheng left before Fat Fan came back.
-

On the way, Lin Yicheng received another text message from Fan Xiaopang.

[Tonight, I will bring back your favorite set of 'Golden Rat' clothes, the one with a tail.]

"Brother Jun, does your army teach any other martial arts besides grappling and fighting?" Putting down his phone, Lin Yicheng asked Zheng Jun who was driving.

"Huh?" Zheng Jun was a little confused.

"The more traditional ones, like strengthening the body and prolonging life?"

"No." Zheng Jun managed to utter two words.

"Really? Don't hide it." Lin Yicheng said unwillingly.

Zheng Jun just glanced at him out of the corner of his eye and stopped talking.
-

When I arrived at the house in XC area, Jing Tian was already waiting for me as soon as I entered the door.

"Big Orange..." Before Jing Tian could finish her words, Lin Yicheng picked her up by the waist.

Say what.

The best way is to talk less and save energy.

The clouds disappeared and the rain stopped.

Jing Tian's fighting ability is still far inferior to that of Fan Xiaopang.

Just once.

There is less substantive indoctrination.

That requires spiritual indoctrination to supplement.

So, after Jing Tian was drunk with a bunch of sweet words.

Lin Yicheng found an excuse to leave.

In the evening, Lin Yicheng came to Fan Xiaopang again.

There is a charming golden-haired rat in the house.

Once, when the Golden-Haired Rat and Sun Wukong fought for the first time, the Golden-Haired Rat was at a disadvantage.

This time, Sun Wukong lost most of his magic power, so the Golden-Haired Rat certainly wanted revenge.

So, Sun Wukong was suppressed.

The golden-haired rat, which had the upper hand, was whipped hard three times with its tail.
-

When he woke up the next day, Lin Yicheng felt that his body was very heavy, as if it was not his own.

He was stunned for a moment, then fell silent.

No, we can't go on like this.

Two goblins, one big and one small, take turns to fight. Don't mention that he is made of steel, even if he is, he can't withstand such a punishment.

The donkeys in the production team still need to rest for a day or two.

If this continues, he will probably be sucked dry.

My dog’s life is more important. I have to hide for a while and stay out of the spotlight.

This time he was careless and did not dodge, so he was caught by the two women.

When the enemy advances, we retreat.

After this period of time, this revenge will be taken sooner or later.

When the enemy is tired, I will fight.

What's more, the gifts have been given and practical actions have been taken.

I've been pretending to be my grandson for two days, and it's almost done.

If you keep pretending, you will really become a grandson.

Women, don't spoil them too much.

They are like springs, the weaker you are, the stronger they are.

Having made up his mind, Lin Yicheng stood up and put on his clothes.

"Where are you going? Why don't you sleep a little longer?" Fat Fan asked.

Lin Yicheng did not answer.

"I'm asking you a question." Fat Fan kicked Lin Yicheng lightly with his foot.

Lin Yicheng got out of bed and walked towards the bedroom door with heavy steps.

"I have to go to the company. I have something to do."

After saying this, Lin Yi left.

Fat Fan was stunned, then seemed to have thought of something, pursed his lips, and said nothing more.
-

Lin Yicheng went directly to another house in another district.

He plans to stay here these days.

He won't go to the company anymore. It's inappropriate for him to show up in the company in his current state, which damages his image.

At noon, Jing Tian received another text message.

[Big Orange, I can still go home early today, how about you? When will you come back? ——Love you Tiantian]

Lin Yicheng waited for a few minutes before replying to Jing Tian.

[It’s almost the end of the year, and I have a lot of things to do at the company, so I won’t be going home these days. ]

After sending it, Lin Yicheng felt much lighter all over.

Just leave them alone for a few days, and they will be the ones who get anxious.

I may be wrong, but are they not wrong?

Aren’t those women who throw themselves at me wrong?
Why should I be the one who suffers?

This is not fair!
-

In the next few days, Lin Yicheng completely hid in the small building.

Whenever Jing Tian and Fan Xiaopang contacted him, his answer was always that he was busy, very busy.

Presumably, the two women should understand what is going on.

Originally, Mango TV invited him and Fan Xiaopang to participate in "Happy Camp".

Lin Yicheng declined the offer on the pretext of feeling unwell and asked Yang Tianzhen to accompany Fan Xiaopang.

There was a reason why Lin Yicheng didn't go.

With his current status and position, he can't go to "Happy Camp" to blow up balloons, step on balloons, jump around, etc., it would be too embarrassing.

Moreover, Lin Yicheng really didn't have a good impression of those hosts.

When he went there two years ago, he only exchanged contact information with He Jiong, but not with anyone else.

Later, for some reason, Xie Na also got his contact information.

I can't say it's every few days, but I would send him a text message every ten days or half a month, and the words and sentences she chose were extremely flattering.

It turns out that Xie Na is the one who hangs out with whoever is popular.

Lin Yicheng has ignored her and not blocked her, which is already a face for Mango TV.
-

January 1th is the day when "Heart Love" will be broadcast.

In a town in Xu City, Jiangsu Province.

Sun Jiaojiao is a sophomore in high school. She just had her winter vacation and has been looking forward to the drama "Heart Love" for a long time.

She is a member of both "Orange Juice" and "Ice Popsicle".

Of course she would follow the TV series starring two idols together.

Sun Jiaojiao's parents run a small restaurant. The family made some money, and in the middle of the year, they bought a big TV and installed a satellite antenna.

"Hey, Fangfang, come to my house after dinner to watch TV..."

"Hey, Yunying, remember to come on time... Oh, just say we're doing homework together."

The two people Sun Jiaojiao called were her best friends, one was He Fang and the other was Teng Yunying.

He Fang is "Orange Juice".

Teng Yunying is "Ice Popsicle".

At around 7 o'clock in the evening, the two best friends arrived at Sun Jiaojiao's house as promised.

Sun Jiaojiao's parents hadn't closed yet, so there were only three of them at home.
-

"Hey, what do you think the ratings of my Lin Yicheng's drama will be? Can it win the title of this year's best drama?" He Fang started talking first.

"It's no problem for the ratings to break 10%, right? The king of dramas will definitely be our Lin Yicheng. Look, from 'Hello, Old Times' to 'Naked Marriage', which TV series of his is not the king of dramas?" Sun Jiaojiao said, counting on her fingers.

"Yeah, that's right." He Fang nodded in agreement. "Those young actors nowadays are not good enough in front of Lin Yicheng. They are not in the same league. Lin Yicheng's name is his trademark and a guarantee of ratings." "I'm talking to you. Lin Yicheng is not the only one acting in the TV series. He also has Bingbing. The ratings of every drama starring Bingbing are not bad. You can't attribute all the credit to Lin Yicheng, right?" Teng Yunying couldn't help but speak up when she saw her two besties ignoring their idol.

"I'm not wrong. Your Bingbinglian belongs to my Lin Yicheng. What's the difference between you and me?"

He Fang is a fan of Lin Yicheng's career. As long as her idol is doing well, she will be happy. As for whether her idol is in a relationship or who he is dating, she doesn't care.

Anyway, my idol is a man, so I won’t suffer any loss.

"Nonsense, Bingbing and Lin Yicheng are just ordinary colleagues, they are not in love." Teng Yunying immediately refuted.

In her opinion, Fan Xiaopang should always be beautiful and belong to no one but only to her fans.

"Okay, okay, stop arguing. It's about to start. Let's watch TV." Sun Jiaojiao said quickly, feeling a little overwhelmed.

Lin Yicheng and Fan Xiaopang are both her idols. If the two of them could really be together, that would be perfect. This is a perfect match, the most beautiful fairy tale.

However, she still had to take care of the face of her younger sister Teng Yunying.
-

At 8pm, "Heart Love" started airing.

The beginning part shows Guli Nazha dressed in white and sitting in a sedan chair.

"Huh? What's going on? Isn't this a modern idol drama? Why is it in ancient times?" He Fang asked puzzledly.

"You will know if you look down." Teng Yunying said first. When she saw Gulinaza's face in the sedan chair, Teng Yunying was stunned and then exclaimed.

"Wow, this girl is so pretty, even prettier than the school beauty in our school! Does anyone know her?"

"I've never seen her before. Let's look at the cast list to see what her name is." Sun Jiaojiao said.

After a while, Lin Yicheng appeared. Seeing that the sedan was about to fall off the cliff, he used his superpowers to stop the sedan and pulled it up.

"Wow, so handsome, so handsome." He Fang held her face with both hands, her face flushed.

"Ah, so handsome!" Sun Jiaojiao exclaimed.

"Two crazy nymphos." Teng Yunying curled her lips.

When Lin Yicheng opened the curtain of the sedan chair and looked at Gulinaza, Teng Yunying was also stunned.

This shot is so beautiful and romantic.

She had imagined this kind of scene countless times in her dreams.

At this moment, Teng Yunying had to admit that Lin Yicheng had touched her heart.
-

On TV, the plot was constantly developing. In the room, the three girls were sometimes screaming in joy, sometimes chattering.

By the second episode, when the main focus was on Fan Xiaopang, the three girls were extremely excited.

"Wow, so this is how celebrities work."

"Look, Fan Bingbing is so cute, haha, so funny."

"I wonder if Bingbing's private life is the same as Yang Qianqian's."

Before I knew it, both episodes were finished.

The three girls all felt a little unsatisfied.

"Do you want to come over and watch the replay tomorrow?" Sun Jiaojiao suggested.

Teng Yunying was somewhat tempted, but after thinking about it, she shook her head.

"Come over in the evening. You have to do your homework at home during the day."

"Yeah, then come over in the evening." Sun Jiaojiao agreed.

They are all sophomores in high school and are under heavy academic pressure. If it weren’t for watching their idols, they really wouldn’t have time to watch TV.
-

The next day, the three little sisters gathered at Sun Jiaojiao's house again.

"Are the ratings out? What do people say online?" He Fang asked impatiently.

Among the three people, only Sun Jiaojiao has a computer at home and can access the Internet.

"It's out, and the first-day ratings were 9.8%!" Sun Jiaojiao said excitedly.

"Yeah! I knew Lin Yicheng was the best! He's definitely going to be the drama king this time."

"What are the reviews online? How do people evaluate Bingbing?" Teng Yunying was very concerned about this.

“Mostly all the comments were positive. People praised Lin Yicheng for being handsome and Fan Bingbing for being beautiful,” Sun Jiaojiao replied.

"Of course, my Bingbing is the most beautiful. None of those female stars is prettier than her." Teng Yunying looked proud and honored.

"What about Guli Nazha? She was so pretty when she was a child. She won't be worse than Fan Bingbing when she grows up, right?" He Fang retorted.

"Uh." Teng Yunying was stuck. "Girls change a lot when they grow up. Who knows if she will become ugly in the future?"

"Why are you arguing again? Watch TV." Sun Jiaojiao played the role of peacemaker again.
-

As "Heart Love" airs, the ratings are rising steadily.

9.8% on the first day of broadcast and 10.2% on the next day.

In the next three days, it remained stable at above 10.5%.

The TV series had only been aired halfway when a craze swept across the country.

It's not just the ratings frenzy, there's more to it.

In later generations, KFC once cooperated with Yanjing Beer and Tsingtao Beer, and sold beer in stores in Beijing and Taiwan.

They even had a bar and a rum shop.

Knowing this situation, Lin Yicheng naturally would not miss the opportunity.

After several discussions with Galaxy Film and Television Company, KFC was willing to try the combination of beer and fried chicken in China.

Of course, KFC is not that radical now. This so-called beer is also non-alcoholic milk beer.

KFC has launched two "Heart Love" packages, a single person package and a couple package.

Single person packages are divided into men's packages and women's packages.

The men's package comes with a postcard of Fan Xiaopang, while the women's package comes with a postcard of Lin Yicheng.

The couple’s package comes with a postcard of Fan Xiaopang and Lin Yicheng’s photo.

It can be said that KFC has a firm grasp on how to stimulate customers' desire to consume.
-

“In the winter, beer and fried chicken go best together.”

When this line was broadcast, KFC's sales skyrocketed.

The flow of people in various stores across the country is much higher than usual.

The previously popular chicken burgers and Colonel Chicken Nuggets were now almost ignored, and almost all customers chose the "Heart Love" meal.

People tend to follow the crowd. Even those who have never watched TV and have no idea what "Heart Love" is, have been intrigued and want to see why this package is so popular.

The chefs in charge of frying chicken in the KFC kitchen are so tired that they can hardly lift their hands.

The waiter was running around and was exhausted.

There was no choice but to hire temporary workers. In order to quickly gather enough staff, KFC increased the hourly wage by more than 20%.

Therefore, those students who come out to work and study are blessed.

Working at KFC has become the most popular job among students.

In comparison, KFC's old rival, McDonald's, although it cannot be said to be deserted, has few customers, and its business has been greatly affected.

The head of McDonald's in Greater China is regretting his decision so much.

At that time, both KFC and McDonald's participated in the sponsorship bidding for "Heart Love".

However, when faced with the Galaxy Film Company's request for a share of the sales of the "Heart Love" set meal, McDonald's refused, but KFC agreed.

Therefore, KFC made a huge profit in this wave, and Lin Yicheng and Xinghe Film and Television did not lose anything.

A single line of dialogue can have such a big impact, let alone other things.
-

HL, a trendy brand founded by Lin Yicheng, had already entered Wanda shopping malls across the country before the broadcast of "Heart Love".

With the broadcast of "Heart Love", the HL brand became popular.

Lin Yicheng and Fan Xiaopang are the passionate endorsers of the product, which features fashionable, trendy and novel designs, as well as good quality and an acceptable price.

In a short time, HL became the preferred brand for countless consumers, especially young men and women, college and high school students, when purchasing clothing, shoes and hats.

Especially as the Chinese New Year is approaching, every household has to buy new clothes.

The child points to the HL brand and wants to buy it, the same style as Lin Yicheng/Fan Xiaopang. What else can parents do? Of course they buy it.

All your other friends and classmates have bought it, and if you don’t, you’ll be out of date and can’t keep up with the trend. So, in order to fit in and avoid being laughed at, of course the rest of you have to buy it as well.

At the same time, the HL brand has also formed a linkage with KFC.

In the previous film “How a Bad Movie is Made”, Lin Yicheng did not play with bundling.

This time, he won't be polite.

After all, this is his specialty and the tradition cannot be lost.

Therefore, the HL brand and KFC started a collaboration.

As long as you purchase HL products and spend a certain amount, you will receive a voucher for a "Heart Love" meal, which you can use to get a meal at KFC.

At KFC, it's basically the same. Customers can take their receipts to HL stores to get coupons and use them as cash deductions if they spend a certain amount of money.

What’s even more interesting is that many of these KFC stores in China are directly opened in Wanda shopping malls.

An interesting scene appeared.

At KFC, you will see many people carrying HL shopping bags to buy food.

In HL stores, you can also see many people who have packed the "Heart Love" package coming to choose clothes.

Two groups of people flowed back and forth in an endless stream.
-

At this point, the Matthew effect was formed.

The so-called Matthew effect means that the good gets better, the bad gets worse, the more gets more, and the less gets less.

Once the Matthew effect is formed, it will be very scary.

As more consumers flocked in and more passers-by were attracted, the sales of KFC and HL soared.

When these people appear in crowded places such as squares, stations, and subways with KFC take-out boxes or HL shopping bags, what they talk about and what they carry will naturally be seen by others.

How will these people react when they frequently hear the name "Xinlian"?
Of course I would go home, turn on the TV and see what was going on.
It doesn't matter if they just watch it. Many of them will be attracted by the plot and become new KFC or HL customers.

This cycle continues like a snowball.

On the sixth day of the broadcast of "Heart Love", the ratings directly exceeded 6%.

On the 7th day of airing, the ratings were 11.3%.

On the 8th day of airing, the ratings were 11.6%.

On the 9th day of airing, the ratings were 11.8%.

On the 10th day of the broadcast, the day of the finale, the ratings exceeded 12%!

That night, the number of people on the streets and alleys became visibly reduced.

Those students who usually hang out with friends and couples who usually show off their love are almost gone.

Everyone is watching TV at home!
Watch "Heart Love"!
Let's see whether Lin Yicheng and Fan Xiaopang can finally be together! ——

"Heart Love" created such a miracle in ratings and triggered such a craze that all major media outlets went crazy.

The entertainment media are just blowing it up in all kinds of ways.

Bragging about ratings, bragging about roles, bragging about looks, bragging about lines, bragging about plots...

Even if these contents have already been exaggerated by other media, it doesn’t matter.

Audiences love it! Sales and click-through rates skyrocketed!
What's more, you can also change the way you play, for example -

【Lin Yicheng personally sets the benchmark for domestic idol dramas! 】

[After "Heart Love", there will be no more miracles! ]

[“Heart Love” opens up a new blue ocean in the film and television industry! ]

And so on, too numerous to mention.
-

Not only entertainment media, but also economic and social media are not to be outdone.

Economic media invite experts and scholars to discuss and debate.

[Counting the N economic effects caused by "Heart Love"]

[How much GDP does a movie called "Love in the Heart" drive? ]

[The broadcast of "Heart Love" saved many industries]

Social media is also analyzed from various aspects and angles.

[What social phenomenon does the idol drama "Heart Love" reflect? ]

[The butterfly effect caused by "Heart Love"]

[Does "Love in the Heart" mean the rise of Chinese culture? 】

It can be said that with the movie "Heart Love", Galaxy Films made a lot of money, KFC and HL made a lot of money, many sponsors made a lot of money, various media made a lot of money, and some related industries also made a lot of money...

(End of this chapter)